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The Ralston Purina Company, based in St. Louis, Missouri, was a major American corporation best known for its production and marketing of animal feeds. It traced its roots back to 1894, when founder William H. Danforth began producing feed for various farm animals.

The company was famed for its "checkerboard" pattern that it used on its product packaging, which was an important trademark. Hence its headquarters was called Checkerboard Square. At one point it owned an interest in the St. Louis Blues National Hockey League team; during this period the arena they then used was referred to as the "Checkerdome".

The Purina name was principally associated with the animal feed business, which included feed for livestock and household pets. The predominant brand for each animal was generally referred to as "Chow"; hence there was "Purina Horse Chow", "Purina Dog Chow", "Purina Cat Chow", and even "Purina Monkey Chow". The "Ralston" name was more associated with food for humans; soda crackers and a farina cereal, among other products, were marketed under this name. Ralston Purina also for many years produced the familiar line of "Chex" cold breakfast cereals. The two businesses were seemingly only tenuously related; eventually the food division was sold off, and today "Chex" are made by General Mills.

The animal feed business became the subject of a takeover bid by Swiss-based Nestlé, whose "Friskies" brand was the other leading brand of pet food in the U.S. This bid was eventually accepted in 2001. Several brands of pet food (e.g., "Meow Mix") had to be divested separately to meet antitrust concerns. Purina brands are now made and marketed by a division of Nestlé (Nestlé Purina PetCare) which is still headquartered in St. Louis.

While primarily a pet food company, Ralston Purina also made some other pet-related products, such as Tidy Cat brand cat litter. Also, Purina has honoured several Canadian animals every year since 1968 in their Animal Hall of Fame. The latest inductees included a police service dog who "rushed and subdued an armed robber."

Ralston Purina purchased the Eveready Battery Company in 1986, owner of the Eveready and Energizer brands. The company was spun-off in 2000.

Purina was purchased by Koch Industries in 1998, but a U.S. Bankruptcy Court cancelled out all equity held by Koch in order to maintain the company's viability.

Well-known brands include:

• Alpo
• Beggin' Strips
• Various 'chows'
  • Purina Dog Chow
  • Purina Puppy Chow
  • Purina Cat Chow
  • Purina Kitten Chow
• Friskies
• Tender Vittles

Trivia

• In 2003, the punk rock band Propagandhi released a song entitled "Purina Hall Of Fame", which appeared on the Fat Wreck Chords charity record, Liberation: Songs to Benefit PETA.

External link

The 2005 inductees into the Purina Animal Hall of Fame

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