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Marc Eckō

Eckō is a brand of urban clothing that has been popular among the subculture since the late 1990s, but has moved into the mainstream during the early 2000s. Due to its relatively high pricing, it can be considered an urban designer label. Since its creation in 1993, Ecko Unltd. brand has expanded to include men's, women's and kids apparel, shoes, watches, belts, bags, and eyewear.

The label was established in 1993 by Marc Ecko, an artist, designer and entrepreneur, who was born in Orange County, CA and moved to New Jersey, at age 20.

The Rhinoceros

Eckō Unltd. was founded in 1993, but the rhinoceros logo did not appear for several years. Marc soon realized he needed a distinctive and unique logo. He chose this as the company's logo because his father, who was a successful clothing taylor and ultimately Marc's single greatest source of inspiration, owned wooden sculptures of rhinoceri.

Over the past decade, the Eckō rhino logo has become one of the most recognizable logos on the planet, and is considered a status symbol.

The Eckō logo depicts a silhouette of a rhinoceros. Marc has also been involved in charitable projects to prevent the extinction of the animal.

Clothing Lines

• Avirex Sportswear
• Eckō Unltd.
• Eckō Unltd. Function
• Eckōred
• G-Unit Clothing Company
• Marc Eckō "Cut & Sew" Collection
• Marc Eckō Leather
• Zoo York

Trivia

• Eckō Unltd. began with six t-shirts and a can of spray paint.
• Spike Lee and Chuck D have been known to wear Ecko T-shirts.
• Since 2000, Marc Eckō Enterprises has been funding the Tikva Children's Home of Odessa, a Ukrainian orphanage for Jewish children.
• Atari and Eckō have released a video game, "Marc Ecko's Getting Up: Contents Under Pressure."
• Marc Eckō is listed in the most recent editions of Details list of "Most Powerful Men Under 38," DNR's "Power 100 List" and Crain's New York Business "40 Under 40" list.

External links

• Official Site
• Marc Eckō Enterprises
• Marc Eckō Cut & Sew Collection

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